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EverAfter

  • Brand Identity
  • Branding
  • Campaigns
  • Website

2021

Brief

Visual identity, brand strategy and digital design for EverAfter — the startup who wants to reimagine Customer Onboarding and Retention. Their secret sauce is smart widget-based hubs that allow you to design personalized workspace for each user type, at every stage of the life-cycle.

Brand Idea

Experience the new EverAfter.  The new brand translates what EverAfter stands for, “an experience so delightful, it feels like magic”.

From the logo and graphic language, to magical messaging and imagery — the entire identity expresses the idea of magic in a playful, sophisticated, and highly distinctive way.

Digital Experience

The idea of magic gives EverAfter website the license to have fun. We redesigned Everafter’s website to be a living expression of the brand, while becoming the focus of communicating what they do, how, and why.

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LeverEdge

  • Brand Identity
  • Illustrations

2020

Brief

Brand new identity , Website and Product design for LeverEdge — A Fintech platform helping students find the best rates for their loans. They needed a warm design language capable of building trust and showing their dedication in helping students.